With a Master's degree in International Trade and WTO Law and solid professional experience, I have specialized in the field of webmarketing. My career path has enabled me to develop advanced skills in sales communication, digital marketing, social network management, data analysis and SEO.
Key skills
- Commercial Communication: Ability to develop effective communication strategies to promote products and services, ensuring a coherent and attractive brand image.
- Digital Marketing and Social Network Management: Expertise in creating and managing advertising campaigns on Facebook, Instagram, and Google Ads. Content optimization to maximize engagement and conversion.
- Data Analysis: Use of software such as Excel and SQL to analyze campaign performance, identify trends and optimize marketing strategies.
- Search Engine Optimization (SEO): Advanced SEO techniques to improve website visibility on search engines.
Certifications and Complementary Training
- Google Data Analytics Certificate - Coursera
- Facebook Marketing & Ads - Coursera
- Fundamentals of Excel - OpenClassrooms
- Digital Marketing - OpenClassrooms
With proven expertise in webmarketing, I'm ready to help companies maximize their online presence, engage their audience and achieve their business goals through innovative and effective digital strategies.