Description
Freelance webmarketing consultant, I am specialized in creating web strategies (classic, inbound & growth hacking) and developing e-reputation for companies.
Once the strategy is done (audit of your channels and creation of the adapted strategy), I can also manage the operational part of your webmarketing and more specifically the community management, copywriting, article writing and influencer strategy.
As a freelancer, I have created more than 40 acquisition strategies for various startups in the Fintech, SAAS, BtoB services, beauty, fashion, lifestyle fields.
Here are some of my results:
- Creation of operational deliverables and transmission to teams
- SAAS: Supervision of a team of 12 people for a product launch
- Fintech : Acquisition of 3200 monthly paying customers 6 months after the launch
- VR : Creation and animation of a community of 350 developers around the product API
- BtoB Services: Acquired 120 highly qualified leads in EMEA through a content strategy (white papers, articles and webinars)
- BtoB Services: 24% increase in email opening rate after segmentation of the database according to personas and 12% increase in appointments for roadshows
- Events: 42% increase in visits to a festival thanks to a communication strategy and support for the personal branding of the artists present.
- Definition of OKR and KPI, analysis of weekly results and adaptation of the strategy over the first 6 months of implementation.