I have been a Seo consultant since 2010. Here are my Summary skills:

SEO (Natural referencing: white hat):

1- Optimization of the site or complete SEO AUDIT "On and off page" (identification of blocking factors, technical and editorial audit, study of backlinks, site technology, analysis of competing SEO strategies, ergonomics)
2- Technical optimization of the site and pages (meta tags, title, heading, alt attribute, ...), indexing, internal mesh, htaccess ...
3- Proposal of keywords and qualified expressions
4- Communication of your site on social networks for the effectiveness of your referencing.
5- Linkbuilding strategy (search for links, creation of backlinks - link exchange)
6- Creation of content for SEO + optimization of existing content
7- Monitoring the evolution of keywords and competitors using tools.
8- E-reputation and dissemination of various videos in platforms (youtube, doyoubuzz, viadeo, ...)
9- Having good knowledge of Panda, Penguin and Hummingbird algorithms
10- Construction of SEO dashboards for monitoring and analyzing SEA results (Paid SEO):

- Creation of campaigns and announcements, definition of keywords
- Optimization and management of SEM (Community management) campaigns:

- Creation of platforms for social networks (facebook, ichallengeyou, linkedin, G +, twitter, pinterest, tumblr, flikr, instagram, ...)
- Animation of the various networks (distribution of photos and content, management of responses and moderations, ...).