Description
A graduate of a business school and a digital strategy school, I have worked on several commercial projects with a view to developing sales and the growth of the companies in which I worked.
My multidisciplinary background and my professional experiences have allowed me to develop both strategic and operational skills; and to acquire a good knowledge of the ecosystem and the challenges of the digital world.
Convinced of the stakes involved in the sharing and circulation of value-added information, I inject several components of economic intelligence into your marketing and development strategies:
- strategic intelligence in order to make a reliable diagnosis of your company's competitive environment;
- influence operations aimed at seducing the actors evolving in the direct environment of your company.
My objective for your projects: to create value and attractiveness.
A complete support from the elaboration of a strategy adapted to your needs to the deployment of concrete actions.
Strategy :
> image and brand strategy definition
> strategic intelligence and analysis of emerging trends
> market research and analysis of the competitive environment
> definition of a communication and influence plan
> definition of a marketing strategy
> definition of a customer acquisition strategy
Operational:
> prospecting and business development
> product/campaign launch
> strategy management
> digital transformation
> lead and traffic generation (SEO, SEA, SMO)
> setting up a loyalty program
> proposal of potential partnerships
Enthusiastic by nature and with a pragmatic, rational and systemic approach to subjects, I have a good knowledge of modern marketing techniques and a real desire to be entrepreneurial.
Do not hesitate to contact me to discuss your projects and define your needs more precisely.